|Enfour the new face for Psion in Japan
22 March 1999 - Psion plc (Asia Pacific) - Singapore
Psion Computers, a world leader in mobile computing and communications, announce the appointment of Enfour Inc. as its authorized distributor for its range of palmtop computers in Japan. This is a move to strengthen Psion's distribution network in the Asia Pacific region.
Under the terms of the agreement, Enfour Inc. assumes responsibility for all sales, marketing and distribution of Psion palmtop computers, the award-winning Psion Series 5, and its peripherals and accessories. The products will be sold through the company's nationwide network of specialized computer shops.
Converging computer and communications technologies have fuelled demand for palmtop computers in this region. Psion's move into the Japanese market is a major step in its regional efforts to tap the vast potential of Asia's mobile computing market. The company aims to grow Psion's sales in Asia Pacific to at least 20% of Psion's total turnover.
Commenting on Psion's appointment of Enfour Inc., Charles Cousins, Regional Manager for Psion Asia Pacific said, "Psion believes that to succeed in the diverse markets of this region, we need to tap local resources and forge strong alliances with local business partners. Enfour is an ideal partner for Psion as they bring to this union their knowledge of the Japanese market, mobile technology and a strong sales network."
"Japan's market will be a crucial one for Psion in the near future. Japanese customers are very conscious of quality and attention to detail. With Enfour's experience in the Japanese mobile computing market plus Psion's stylish design and a great operating system, the Series 5 will surely gain wide appeal." said Richard Northcott, President of Enfour Inc.
Psion Series 5
The Psion Series 5 has the look and the feel of a miniature laptop that slips nicely into your pocket. Combining innovative design and new technology, it incorporates a patented touch-type keyboard, a full VGA width back-lit screen, a touch screen for navigation, and a digital voice recorder that doubles up as a dictaphone. It runs on 2 AA batteries providing a typical usage of 35 hours. With 8MB of memory, it is capable of storing up to 2000 pages of text. Inside the Psion Series 5 are powerful applications to help manage business and personal information while on the road. Included are word processing, spreadsheet, database and communications applications.
Each Psion Series 5 comes with a powerful PC integration software solution, PSIWIN, that enables users to synchronise information from the Series 5 to the user's favourite desktop software (Lotus, Microsoft, Novell or Corel) and transfer of files from PC to the Series 5 and vice versa. It is certified for compatibility with Windows 98 and Windows NT. The palmtop is built on a 32-bit ARM RISC processor and runs on the EPOC operating system, a realtime open architecture that allows multitasking.
Since its launch in June 1997, the Psion Series 5 has won many awards, among which:
Handheld Product of the Year 1997, Micro Computer Mart, UK
Best Hardware System, Best of Comdex Asia - ACW Awards 1997, Singapore
Best Mobile Product, PC Plus magazine, UK
PC Authority Labs Award for Quality, PC Authority Magazine, Australia
Product of the Year 1997 - Editor's Choice, IT Magazine, Hong Kong
Top 100 Hardware Buy, PC World Magazine, USA
Value Award, PC Plus Magazine, UK
PC Pro Labs Award for Quality, PC Pro Labs magazine, UK
Performance Award, PC Plus Magazine, UK
Product of the Year, PC World, Hong Kong
Consumer Product Design Award, Design Business Association, UK
Grand Prix Award, Design Business Association, UK
Psion PLC is a world leader in mobile digital computing and communications with a well earned reputation for innovation and technological leadership. Psion was founded in 1980 and is now one of the UK's foremost technology companies with a proud history of pioneering new markets for digital products.
Psion is organised into four distinct product companies:
Psion Computers - market-leader in consumer and corporate palmtop computing with products such as the Series 3 and Series 5 ranges and a wide range of peripheral devices;
Psion Dacom - the European leader and world number three PC Card modem manufacturer with a reputation for premium, cutting-edge products such as the Gold Card Global range of multi-function PC Cards;
Psion Industrial - develops and markets handheld computer devices such as the Workabout for industrial applications; and,
Symbian Ltd (formerly Psion Software in which Psion PLC has a majority shareholding) - which develops and markets Psion's EPOC as an industry standard operating system software for the next generation of mobile communication and computing devices.
Having grown at more than 35% a year since it was founded, Psion PLC is now listed on the London Stock Exchange and is currently capitalised at more than £500m. More than half of Psion's sales is made in overseas markets through its sales subsidiaries in USA, Germany, Holland, Singapore and Japan, as well as through 55 independent distributors worldwide. Psion PLC employs more than a thousand staff, principally in London, and has three manufacturing production sites in South East England.
Psion plc (Asia Pacific)
Copyright © 1999 Enfour, Inc.